Communicating corporate social responsibility in the digital era
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032837291
Date de publication :
24 juin 2024
Dimensions :
24,6 x 17,4 cm
Poids :
740 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
 Drawing on marketing, management, and communication disciplines, among others, this anthology examines how organizations construct, implement, and use digital platforms to communicate about their corporate social responsibility and thereby achieve their organizational goals. The 21 chapters in this anthology reflect six main topic sections: <