'made in germany' champion brands, the: nation branding, innovation and world export leadership

Name: 'made in germany' champion brands, the: nation branding, innovation and world export leadership
Author: Joseph, Ugesh A.
ISBN: 9781032837536

Auteur : Joseph, Ugesh A.

Éditeur : Taylor & Francis Ltd

ISBN : 9781032837536

Date de publication : 24 juin 2024

Dimensions : 24,6 x 17,4 cm

Poids : 600 g

Langue : Anglais

Pays d'origine : Grande Bretagne

Germanyï¿½â‚¬ï¿½s economic miracle is a widely-known phenomenon, and the world-leading, innovative products and services associated with German companies are something that others seek to imitate. In The ï¿½â‚¬ï¿½Made in Germanyï¿½â‚¬ï¿½ Champion Brands, Ugesh A. Joseph provides an extensively researched, insightful look at over 200 of Germanyï¿½â‚¬ï¿½s best brands to see

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