Expanding the digital frontiers of business with ai, gamification, and metaverse marketing
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032907529
Date de publication :
20 mars 2026
Dimensions :
23,4 x 15,6 cm
Poids :
620 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book explores how organizations can leverage AI to understand customer behavior, optimize pricing strategies, and enhance decision-making processes. It is essential for business owner and industry enthusiast, for students and research academics, and for professionals and executives.