Routledge companion to critical marketing, the
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032911014
Date de publication :
25 mars 2026
Dimensions :
24,6 x 17,4 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This seminal work curates cutting-edge research in Critical Marketing Studies into a single authoritative volume. It is unmissable for scholars and students of marketing and consumer research as well as those exploring sociology, media studies, anthropology and consumption scholarship more generally.