Transcreation
Auteur :
Johnson, Penélope / Filizzola, Teresa
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041078135
Date de publication :
23 mars 2027
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This systematic guide to professional transcreation is adaptable for most language combinations. Covering academic, industry, and professional perspectives, it explores practice areas from marketing to healthcare. Includes real-life examples, tasks, and assessment tools for translation programs and independent study.