Outward direct investment success: strategies for chinese companies
Auteur :
Baker, Leigh
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041093282
Date de publication :
23 oct. 2026
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book offers a China-centric and people-focused practical guide to achieving sustainable OFDI success in in an increasingly polarized world. This is a practical book of interest to Chinese business managers, HR and strategic planning executives, and non-Chinese practitioners interested in understanding Chinese companies and culture.