Happiness and well-being in customer experience: transformative research in the time of ai
Auteur :
Miniero, Giulia / Donato, Carmela / Addis, Michela / Ricotta, Francesco
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041097235
Date de publication :
18 mars 2026
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Happiness and Well-Being in Customer Experience: Transformative Research Techniques in the Time of AI introduces a comprehensive framework for studying, designing, and assessing customer experiences that foster happiness and well-being.