Data driven game development: transforming player data into a better player experience
Auteur :
Goh, Nicklaus
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041230946
Date de publication :
7 sept. 2026
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The book is a comprehensive tool for learning about data of various types, including analytics, research, and financial. It details a journey of building up from zero data maturity to full data maturity, covering both analytics and UX research departments, using case studies from real life scenarios.