Innovative business strategies: in the era of digital transformation
Auteur :
Kabus, Judyta / Antczak, Joanna / Skubis, Ida / Zajkowska, Monika
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041234326
Date de publication :
27 avr. 2026
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
A comprehensive study on the impact of digital transformation on business management, the book addresses management issues in the face of the dynamic development of technology and digitalisation. It discusses how companies should adapt their strategies and structures to a changing business environment where technology plays a key role.