Sentiment and reputation: a statistical approach: with r support
Auteur :
Mitic, Peter
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041341109
Date de publication :
9 févr. 2027
Dimensions :
25,4 x 17,8 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Can reputation be measured directly? Yes! The novel idea in the book is that “reputation†is a time series of numerical “sentiment†values. The ideas here present reputation as a tangible asset that can be measured, quantified, and used to manage risk and steer company policy.