Consumer expectations: micro foundations and macro impact
Auteur :
Curtin, Richard Thomas
Éditeur :
Cambridge University Press
ISBN :
9781107004696
Date de publication :
7 févr. 2019
Dimensions :
23,5 x 15,7 x 2,4 cm
Poids :
620 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Richard Curtin has directed the University of Michigan's consumer sentiment surveys for more than four decades. His analyses of recent trends in consumer expectations are regularly covered in the worldwide press. In this book, Curtin presents a new theory of expectations, consistent with both micro data observations and macro environment.