Building strategic capabilities in emerging markets
Éditeur :
Cambridge University Press
ISBN :
9781108474375
Date de publication :
22 oct. 2020
Dimensions :
15,0 x 23,0 x 3,0 cm
Poids :
790 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Firms in emerging markets are becoming leading global players despite operating in challenging home country environments, but little is known about how they build their capabilities. The authors provide actionable solutions for upgrading competitiveness to international levels and achieving multinational status.