Strategic decisions: the 30 most useful models
Auteur :
Planellas, Marcel / Muni, Anna
Éditeur :
Cambridge University Press
ISBN :
9781108486248
Date de publication :
19 sept. 2019
Dimensions :
22,2 x 14,2 x 1,5 cm
Poids :
360 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
A tool for anyone facing the challenge of taking strategic decisions, this book offers thirty recognised and effective strategic models to choose from, concisely described in a process-led manner, and illustrated with graphics. It will appeal to M.B.A. students, students of corporate or business strategy, and practitioners and managers as well.