Innovation from emerging markets: from copycats to leaders

Éditeur : Cambridge University Press
ISBN : 9781108708371
Date de publication : 16 févr. 2023
Dimensions : 22,8 x 15,0 x 2,0 cm
Poids : 580 g
Format : Trade paperback (US)
Langue : Anglais
Pays d'origine : Grande Bretagne

Advancing an integrative view that captures the diversity of innovation among companies and organizations in emerging markets, this book highlights the rapid evolution of emerging markets from imitators to innovation leaders. It will be of interest to scholars in the fields of innovation, entrepreneurship and international business.

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