Art of explanation, the: making your ideas, products, and services easier to understand
Auteur :
LeFever, Lee
Éditeur :
John Wiley & Sons Inc
ISBN :
9781118374580
Date de publication :
20 nov. 2012
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
420 g
Format :
book
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem.