China catalyst: powering global growth by reaching the fastest growing consumer market in the world
Auteur :
Holloman, David M.
Éditeur :
John Wiley & Sons Inc
ISBN :
9781118411292
Date de publication :
21 juin 2013
Dimensions :
23,5 x 15,3 x 2,0 cm
Poids :
376 g
Langue :
Anglais
Pays d'origine :
USA
Maximize your presence in the China market To drive the next round of global growth, companies will need to transition their operations and focus to one that serves the Chinese consumer.