Collaborative sale, the: solution selling in a buyer driven world
Auteur :
Eades, Keith M. / Sullivan, Timothy T.
Éditeur :
John Wiley & Sons Inc
ISBN :
9781118872420
Date de publication :
7 mai 2014
Dimensions :
23,1 x 15,8 x 2,8 cm
Poids :
431 g
Langue :
Anglais
Pays d'origine :
USA
Buyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides.