Organizations don't tweet, people do: a manager's guide to the social web
Auteur :
Semple, Euan
Éditeur :
John Wiley & Sons Inc
ISBN :
9781119950554
Date de publication :
3 févr. 2012
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
484 g
Format :
book
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Practical advice for managers on how the Web and social media can help them to do their jobs better Today's managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren't sure quite what to do about it or how it all relates to them.