Social media and strategic communications
Éditeur :
Palgrave Macmillan
ISBN :
9781137287045
Date de publication :
20 mai 2013
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Social Media and Strategic Communications provides truly comprehensive and original scholarly research that exhibits the strategic implementation of social media in both advertising and public relations.