Sustainable innovation strategy: creating value in a world of finite resources
Auteur :
Sempels, C. / Hoffmann, J.
Éditeur :
Palgrave Macmillan
ISBN :
9781137352606
Date de publication :
4 oct. 2013
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Examining the links between sustainable development, innovation strategy and the business model, this thought-provoking and timely book uses insightful case studies from mature and developing markets to demonstrate how sustainability needs to be at the core of every organization's strategy and innovation.