Selling electronic media
Auteur :
Shane, Ed
Éditeur :
Taylor & Francis Ltd
ISBN :
9781138459939
Date de publication :
26 juil. 2017
Dimensions :
25,4 x 17,8 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Using interviews with industry leaders and reports of their selling experiences, this book shares insight and practical advice in the basics of selling: prospecting; qualifying; needs analysis; presentations; answering objections; closing; and, relationship management.