Routledge handbook of international sport business
Éditeur :
Taylor & Francis Ltd
ISBN :
9781138891548
Date de publication :
20 sept. 2017
Dimensions :
24,6 x 17,4 cm
Poids :
882 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Anybody working in sport business today has to have an international perspective. This book offers an in-depth guide to the key themes and issues in international sports business, covering every core area from strategy and marketing to finance, media and the law. Includes cases and authors from the Americas, Europe, Asia, Africa and Australasia.