Multinational corporate evolution and subsidiary development
Auteur :
Birkinshaw, Julian
Éditeur :
Palgrave Macmillan
ISBN :
9781349264698
Date de publication :
13 juil. 1998
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book is one of the first to specifically address the subsidiary development process - a phenomenon by which multinational company subsidiaries enhance their resources and capabilities. It shows how this process is integral to multinational corporate evolution, which is largely driven by changes in subsidiaries and their development.