Green growth, green profit: how green transformation boosts business
Auteur :
GmbH, Roland Berger Strategy Consultants
Éditeur :
Palgrave Macmillan
ISBN :
9781349330560
Date de publication :
1 janv. 2011
Dimensions :
22,9 x 15,2 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Green business is here. It is a multi billion business with enormous growth potential, driven by megatrends such as demographic change, climate change and urbanization. It is driving the transformation of existing businesses and changing the way customers and suppliers act, forcing them to rethink their business strategy.