Digital media worlds: the new economy of media
Auteur :
De Prato, Giuditta / Simon, Jean Paul
Éditeur :
Palgrave Macmillan
ISBN :
9781349465996
Date de publication :
1 janv. 2014
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Digital Media Worlds tracks the evolution of the media sector on its way toward a digital world. It focuses on core economic and management issues (cost structures, value network chain, business models) in industries such as book publishing, broadcasting, film, music, newspaper and video game.