Mindful marketer, the: how to stay present and profitable in a data-driven world
Auteur :
Nirell, Lisa
Éditeur :
Palgrave Macmillan
ISBN :
9781349481569
Date de publication :
23 oct. 2014
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
These factors, together, are spreading many marketers too thin, keeping them from operating as the thoughtful, strategic leaders they were called to be.In The Mindful Marketer, Lisa Nirell explains the need for a shift.