Globalization or regionalization of the american and asian car industry?
Éditeur :
Palgrave Macmillan
ISBN :
9781349510009
Date de publication :
1 janv. 2003
Dimensions :
22,9 x 15,2 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The automobile sector is one of the most archetypal global industries and is seen by many as one of the main drivers behind the homogenisation of world markets due to firms' internationalization strategies and the social practices that firms impose.