Theory and management of collective strategies in international business: the impact of globalization on japanese german business cooperations in asia
Auteur :
Haak, R.
Éditeur :
Palgrave Macmillan
ISBN :
9781349510603
Date de publication :
1 janv. 2004
Dimensions :
22,9 x 15,2 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
In the wake of globalization, international management has gained importance as a decisive element behind the success of a business enterprise, however little is known about the collective strategies between two foreign firms in an overseas market.