Strategy and performance: achieving competitive advantage in the global marketplace
Éditeur :
Palgrave Macmillan
ISBN :
9781349512652
Date de publication :
19 déc. 2003
Dimensions :
20,3 x 12,7 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Terms such as the 'new competitive landscape', 'hypercompetition' and 'inherent instability and change' have been used over the past decade to describe the changing global competitive environment.