Asian insider, the: unconventional wisdom for asian business
Auteur :
Backman, Michael
Éditeur :
Palgrave Macmillan
ISBN :
9781349512881
Date de publication :
1 janv. 2004
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Knowledge of Asian business is dominated by conventional wisdom, much of which has achieved the status of myth. Business, business culture and culture are entwined to draw the reader from the outside into becoming an Asian insider.