Business relationships for competitive advantage: managing alignment and misalignment in buyer and supplier transactions
Auteur :
Cox, A. / Lonsdale, C. / Sanderson, J. / Watson, G.
Éditeur :
Palgrave Macmillan
ISBN :
9781349514410
Date de publication :
1 janv. 2004
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier.