Strategy: a step-by-step approach to development and presentation of world class business strategy
Auteur :
Daniell, Mark
Éditeur :
Palgrave Macmillan
ISBN :
9781349521746
Date de publication :
22 oct. 2004
Dimensions :
22,9 x 15,2 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book provides a step-by-step approach to all of the essential elements of strategy. It outlines a 21-step approach, with a 30+ slide strategy presentation for readers to apply themselves. By following the examples in the book, the reader will be able to construct a world-class strategy and to present it in an effective manner.