Language of museum communication, the: a diachronic perspective

Auteur : Lazzeretti, Cecilia
Éditeur : Palgrave Macmillan
ISBN : 9781349720408
Date de publication : 6 déc. 2017
Dimensions : 21,0 x 14,8 cm
Langue : Anglais
Pays d'origine : Grande Bretagne

After identifying the typical features of the museum press release, new media more recently adopted by museums, such as web presentations, blogs, e-news, and social media, are taken into consideration, exploring questions such as how has the language of museum communication changed in order to face the challenge posed by new technologies?

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