Cross-cultural management: strategic leadership beyond borders
Auteur :
Blackmore-Wright, Dr James
Éditeur :
Bloomsbury Publishing PLC
ISBN :
9781350514676
Date de publication :
10 déc. 2026
Dimensions :
23,2 x 15,4 x 2,4 cm
Poids :
360 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Incorporating student, practitioner and theoretical perspectives on the cross-cultural management aspects of international business, this textbook departs from the traditional Western viewpoint to provide key strategic insights.