Market and user research operations: operationalize customer research for scale and impact
Auteur :
Marsh, Stephanie
Éditeur :
Kogan Page Ltd
ISBN :
9781398620506
Date de publication :
3 août 2025
Dimensions :
23,4 x 15,6 cm
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Increase the capability of your research teams by operationalizing your customer research to reduce waste and produce consistent, high-quality insights in a lean and responsive way.