Marketing strategy: implementing and measuring a successful marketing strategy

Auteur :
Tiffany, Jenna
Éditeur :
Kogan Page Ltd
ISBN :
9781398621725
Date de publication :
3 nov. 2025
Dimensions :
23,4 x 15,6 cm
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Create an effective marketing strategy with this step-by-step resource to building an action plan, determining your competitive advantage and measuring success.