Market research in practice: a comprehensive guide to customer insight and market understanding
Auteur :
Hague, Paul
Éditeur :
Kogan Page Ltd
ISBN :
9781398623255
Date de publication :
3 janv. 2026
Dimensions :
23,4 x 15,6 cm
Format :
Cloth over boards
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Develop your market research skills with this bestselling guide that explains how to utilize market research tools and methods effectively to obtain reliable results.