Gen z frequency, the: how brands tune in and build credibility
Auteur :
Witt, Gregg L. / Baird, Derek E.
Éditeur :
Kogan Page Ltd
ISBN :
9781398693470
Date de publication :
3 janv. 2021
Dimensions :
24,0 x 16,5 x 2,5 cm
Poids :
635 g
Format :
Cloth over boards
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.