Exploring package design
Auteur :
Groth, Chuck
Éditeur :
Groth, Chuck
ISBN :
9781401872175
Date de publication :
1 juil. 2005
Dimensions :
25,1 x 20,3 x 1,2 cm
Poids :
630 g
Langue :
Anglais
Pays d'origine :
USA
Examines the process for creating high-impact packaging from identifying a target audience and developing package forms to creating mock-ups and facilitating the production process. This book also illustrates concepts and principles with case studies and commentary from package design professionals.