Business relationships for competitive advantage: managing alignment and misalignment in buyer and supplier transactions
Auteur :
Cox, A. / Lonsdale, C. / Sanderson, J. / Watson, G.
Éditeur :
Palgrave USA
ISBN :
9781403919045
Date de publication :
19 déc. 2003
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
USA
This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier.