Inside the multinationals 25th anniversary edition: the economics of internal markets
Auteur :
Rugman, A.
Éditeur :
Palgrave USA
ISBN :
9781403995919
Date de publication :
3 juil. 2006
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
USA
The first edition of this book was a milestone. Applying the new theory of multinational enterprises in a North American context, it popularized internalization theory. Now with a new introduction assessing the ground-breaking contribution of the book, this 25th Anniversary edition gives scholars access to the original text.