Bridging the gaps in global communication
Auteur :
Newsom, Doug
Éditeur :
John Wiley and Sons Ltd
ISBN :
9781405144124
Date de publication :
10 oct. 2006
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
262 g
Format :
book
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals an indispensable guide to mastering the art of international and intercultural communication.