Understanding media users: from theory to practice
Auteur :
Wilson, Tony
Éditeur :
John Wiley and Sons Ltd
ISBN :
9781405155670
Date de publication :
29 août 2008
Dimensions :
23,0 x 15,3 x 1,3 cm
Poids :
345 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Understanding Media Users focuses on the blurred concept of the active audience at the core of media studies. Charting the complex terrain of screen reception theory and applied research, this new volume offers wide-ranging criticism of media effects.