Stakeholder approach to corporate social responsibility, a: pressures, conflicts, and reconciliation

Auteur : Kotler, Philip / Maon, François
Éditeur : Taylor & Francis Ltd
ISBN : 9781409418399
Date de publication : 28 juin 2012
Dimensions : 24,6 x 17,4 cm
Poids : 453 g
Langue : Anglais
Pays d'origine : Grande Bretagne

Corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society, and many organizations have adopted its discourse. This title provides a comprehensive collection of theories that can lead to an understanding of corporate social responsibility in its various forms.

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