Cases in the environment of business: international perspectives
Auteur :
Conklin, David W.
Éditeur :
SAGE Publications Inc
ISBN :
9781412914369
Date de publication :
7 sept. 2005
Dimensions :
23,1 x 18,7 cm
Poids :
1080 g
Langue :
Anglais
Pays d'origine :
USA
Addressing five sets of environmental forces (industry structure, macroeconomic, political, societal and technological variables), Cases in the Environment of Business provides an outstanding collection of relevant, classroom-tested cases. In discussing the cases, students will participate in managerial decisions set in an international context.