Communicating in global business negotiations: a geocentric approach
Auteur :
Rudd, Jill E. / Lawson, Diana R.
Éditeur :
SAGE Publications Inc
ISBN :
9781412916585
Date de publication :
16 mai 2007
Dimensions :
22,8 x 15,2 cm
Poids :
400 g
Langue :
Anglais
Pays d'origine :
USA
Communicating in Global Business Negotiations presents a new method for the study of communication and negotiation in international interactions and provides students with the knowledge to conduct negotiations from a geocentric framework by integrating communication and international business perspectives.