Managing service operations: design and implementation

Auteur : Hollins, William J / Shinkins, Sadie
Éditeur : SAGE Publications Inc
ISBN : 9781412929523
Date de publication : 19 sept. 2006
Dimensions : 24,2 x 17,0 cm
Poids : 690 g
Langue : Anglais
Pays d'origine : USA

Guiding readers through each stage in the design and implementation of service operations, this book combines examples that are easy to relate to with theory. It contains chapters that include: Chapter objectives; Short cases; Student exercises; Chapter summaries; Further reading section; and A glossary of key terms.

290,99 €
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