Big data at work: dispelling the myths, uncovering the opportunities
Auteur :
Davenport, Thomas H.
Éditeur :
Harvard Business Press
ISBN :
9781422168165
Date de publication :
25 févr. 2014
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
1275 g
Format :
Cloth over boards
Langue :
Anglais
Pays d'origine :
USA
We know companies are awash in data; and we know mining and using this data in the right way can turn a mediocre company into a winning one. So how, as a leader, do you make that happen? This book gives managers a concise, nontechnical overview of big data and explains how to exploit the new opportunities it creates.