Attracting attention: promotion and marketing for tourism attractions
Auteur :
Stein, Andi
Éditeur :
Peter Lang Publishing Inc
ISBN :
9781433124150
Date de publication :
17 juil. 2015
Dimensions :
279,4 x 212,7 cm
Poids :
540 g
Langue :
Anglais
Pays d'origine :
USA
This book offers information about how to promote and market tourism attractions for maximum results. It looks at different approaches, strategies, tools, and techniques marketers can use when promoting their organizations to the public.