Communicating the sacred: varieties of religious marketing
Éditeur :
Peter Lang Publishing Inc
ISBN :
9781433187124
Date de publication :
29 avr. 2022
Poids :
498 g
Langue :
Anglais
Pays d'origine :
USA
The book explores marketing as a genuine component of religious traditions. It investigates the theme across a large historic and geographical area, as well as a variety of expressions.